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TOURISM WRITINGS
AT A GLANCE (INDEX) WRITINGS ON TOURISM ISSUES
MOST RECENT: ‘Overdevelopment’: Its Impact on Coastal Destination Choice Sensitive planning now vital to tourism success? SEE ALSO:   Glossary of Useful Tourism Terms: Defined Selected definitions and industry acronym listings
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The threat of marketing overkill Communication challenges facing tourism  By Bruce Dickson (TDS), 16th August, 2004 Beyond the challenge now posed by the dramatic new levels of competition for people’s leisure time and disposable income, lies a new threat to the tourism industry’s marketing efforts and success in communicating to visitors. [...] Tourism copywriting success Learning from time proven methods By Bruce Dickson (TDS), 19th August, 2010 Successful person to person communication, whether written or visual, is normally based on long standing, ‘tried and true’ techniques. [...]   More Tourism Resources Development checklists, tips and more By Bruce Dickson, TDS
Tourism product renewal Some basic issues By Bruce Dickson (TDS) So often the forgotten or neglected aspect to successful marketing is ‘product development’. And in the context of any tourism attraction, ongoing product development (or enhancement) is basic to success. [...} Developing local distinctiveness  Artists and tourism: A key partnership By Bruce Dickson (TDS), 8th May, 2009 Local & regional artists - including talented public artists, landscape designers, and artistic directors - are a great, but sadly under-recognized and little used creative force for the local tourism industry. [...] Placemaking with Public Art Using landmarks to project identity By Bruce Dickson (TDS), 6th March, 2012 By default, commercial signage from fast food chains, gas/petrol stations (and the like) often define the first impressions of a town or place ... and they usually do so right at its 'front door', on the main entrance road or highway. {...} Coastal ‘overdevelopment’ risk Sensitive planning now vital to success? By Bruce Dickson (TDS), 20th June, 2012 Excessive development and its impact on the ‘unspoiled’ qualities visitors and locals value is influencing destination choice in discerning markets. [...]
Your appeal: Not losing what matters  Valuing the ‘taken for granted’ By Bruce Dickson (TDS), 9th April, 2012 Planning processes can sometimes be inadvertently focusing around 'what can be' or ‘could be’ at the expense of clearly identifying beforehand 'what is' and ‘what must not be lost’. (Or never undervalued, devalued and diminished.)   [...] 
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© Tourism Development Solutions 2012
Specialists in: Destination Audits and Tourism Assessments Visitor Experience & Market Communication Reviews Tourism Strategy Plans and Niche Market Development  Destination Positioning and Branding
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